Updated: Jul 25
The business model canvas is a powerful tool to get a quick sense of how a business works. It can also be used to show how businesses can create social good. In this episode, we will be examining what kind of relationships you social enterprises can have with their customers and stakeholders, what qualities go into defining those relationships, and looking at a case study of how Fairphone’s business model is affected by their relationships.
00:00 – Intro
00:58 – 6 Types of Relationships
05:06 – 3 Qualities of Relationships
06:59 – Case Study: Fairphone
12:09 – Outro
Download the Social Business Model Canvas template: https://strategymadesimple.ca/social-business-model-canvas-download
Sign up for the Social Business Modelling Workshop: https://strategymadesimple.ca/workshops
You can continue the conversation by joining SocialEconomyConnect.com. Social Economy Connect is a free mutual support platform for practitioners, social entrepreneurs, co-op members and developers and third sector supporters to discuss issues and solutions with a focus on social outcomes in the economy.
Business Model Generation: https://www.strategyzer.com/books/business-model-generation
Fairphone 2017 impact report: https://www.fairphone.com/wp-content/uploads/2018/11/Fairphone_Report_DEF_WEB.pdf
Photos provided by Fairphone: https://www.flickr.com/photos/fairphone/albums
Get the Strategy Made Simple social business model canvas: https://strategymadesimple.ca/social-business-model-canvas-signup
Transcript available on the Strategy Made Simple blog: https://strategymadesimple.ca/blog/video-social-business-model-canvas-customers
For more information visit strategymadesimple.ca
Scripted, recorded and edited by: Matthew Rempel
Music provided by: epidemicsound.com
Strategy Made Simple: Keep it simple.
About the Author:
Matthew Rempel is a social enterprise development coach, with a focus on marketing. He helps social enterprises focus in on the core values of their business, and present them in clear language for their customers and clients. He has connected and interviewed many social enterprise leaders in Canada and around the world. He is also a lifelong nerd, and will gladly use analogies from games and movies to explain complex topics.